This is an intelligent way for the Museum to use their resources and gain awareness, but is especially a great tool for tourists but also people from London and willing to know more about the history of the places, without being closed in a museum, but living them in a “direct” way.
In the creation of an Iphone application the major question anyone needs to answer is this: with this app. am I giving more to my users? Am I giving them a new experience, new informations, or a new and clever service? Develop an app just if you can answer yes to one of these questions!